How might we...
- Communication: How might we improve our communication internally and externally?
- How might we share what we’re learning in a useful and light way?
Hypothesis
If we communicate in ways that embrace MWOK and IW while sharing liberatory practices we are in during moments of crisis/chaos, our community will be both needing what we are sharing but also will join us in shifting our practices together.
Design
Send emails during COVID and the uprisings
Metrics
- Very high open and click rates
- Folks want to hear from us
Learnings
- Still in learning, but so far…
- Our community wants to hear from us in theses moments
- In chaos, we gain clarity on what is needed (e.g. a specific liberatory practice) and it is valuable to share that w/the field
- These moments create potential for continued ripples of change.